Serums should do their work below the skin where Moisturisers work in the top layers of the skin and seal in the serum. Serums come in various forms, water based gels, oils, and creams. They are concentrated formulations aimed at targeting specific problems, usually lines and wrinkles, but it could be acne, or dry/oily skin.

All Serums should contain at least one "active" ingredient. An active ingredient will be a special concentrated ingredient that actually does something to improve your skin. Better quality serums often contain 2 or even 3 of these special additives. The price of Serums is usually high due to the cost and concentration of the active ingredients. You often see "miracle" anti aging serums advertised on TV that remove lines and wrinkles within about 3 minutes - and last for about 8 hours. Boy this is Cinderella in real life. I bought one of these products once and found it unpleasant to use - it made my skin itch really badly. Now it is a great dinner party amusement though. Apply on the men, because they have no makeup on. Years disappear before your eyes. If you are going to an event that lasts only a few hours you will get away with the youth but how embarrassing when the lines reappear as the day goes by! The "Real" serums (like MISMO products) are formulated to work on your skin all day and night and you will notice the improvement in your complexion. Active ingredients to look for are:

• Hyaluronic Acid
• Vitamin C in oil form VCIP (Ascorbyl Tetra Isopalmitate)
• Matrixyl Synthe 6 ® (not Matrixyl - it's not as potent)
• MSM
• Vitamins A and E

Each of the above active ingredients work in different ways to improve your youthful looks. How your skin will benefit from Anti Ageing serums:

• A plumper, smoother, firmer appearance
• More elasticity
• Less pigmentation
• Clearer skin tone
• Diminishing of lines and wrinkles
• Healthier skin

A good moisturiser imparts nutrition which works more on the upper layers of the skin and enhances the effectiveness of Serum. Moisturiser also seals in the Serums which penetrate deeper than Moisturisers. Layering skin care products is an accepted practice by beauty therapists and it takes very little time. The effort is certainly worth it. You will know your skin care is working when friends and relatives comment and they do take notice! 

Get in touch with us if you have any queries. 

info@mismo.com.au

13000MISMO